digital | film
Cinemax | Outcast
To launch Outcast (from the comic books), my team and I designed a trailer that lets viewers control their own nightmare. Via facial recognition, binaural/3D audio, and fancy coding, people could experience their own exorcism.
When users bravely kept their eyes open, they would see distorted show footage and stereo audio. When they gave up and closed their eyes, the 3D audio took over and their inner demon spoke. The script was written so that it could speak to them in 360°, utilizing binaural tech.
Be scared to close your eyes. Be scared to open them.
Because every experience is highly interactive and never the same — even the audio — below are extracted pieces
(It also saves you from submitting to your own exorcism, you’re welcome)
EXAMPLE VISUAL JOURNEY
This is what it looks like when a user opens and closes their eyes at various times, as detected by facial recognition/camera.
When eyes are closed, the "black goo" (an element from the show) appears and the user hears the frightening 3D audio. But when they then open their eyes again, 2D audio and a matching, disorienting scene from the show take over.
AUDIO ONLY
Since the coding makes it so you'd never experience the same script twice, here is the most complete 3D audio script. Writing a piece like this not only takes possible broken timing into consideration due to a user's autonomy, but also continuously moving audio and spacial placement of the script.
Put on headphones first to get the full 3D-ness.
ENTERTAINMENT GRAND CLIO
ENTERTAINMENT GOLD CLIO
ENTERTAINMENT SILVER CLIO
CANNES BRONZE LION
NEW YORK INTERNATIONAL TELEVISION & FILM AWARDS / GOLD FOR VIDEO ART & EXPERIENTIAL FILM